Sri Chimmanlal Jewels Becomes the First to Launch Affordable Luxury 9KT Gold Jewellery in Hyderabad in 2023.

Hyderabad, India – July 2025: In a landmark moment for the jewellery industry in India, Sri Chimmanlal Jewels, under the visionary leadership of Founder Anupp Agarwal, proudly became the first brand to introduce certified 9KT gold jewellery in Hyderabad in 2023. This bold and forward-thinking move is revolutionising the concept of luxury by offering high-quality, hallmarked gold jewellery at truly accessible price points — making fine jewellery no longer just a privilege, but a possibility for all. Founded in 2009 by Anupp Agarwal, with a modest investment of just ₹1 lakh, Sri Chimmanlal Jewels began its journey in the heart of Abids, Hyderabad.

From its humble beginnings, Mr. Agarwal nurtured the brand with unwavering commitment to craftsmanship, trust, and customer satisfaction. Over the past decade, he has transformed the business into one of Hyderabad’s most trusted and innovative jewellery houses, blending tradition with cutting-edge design. The launch of the 9KT gold jewellery range in 2023 marked a turning point not only for the brand but for the broader jewellery market. Designed to meet the evolving needs of today’s customers, the collection features over 200+ new designs every month in each category, BIS-certified, lightweight designs that are readily available live on the counter — including rings, bangles, bracelets, earrings, and lockets. These pieces are tailored for daily wear, yet crafted with the elegance and precision of high-end jewellery.

Our mission was clear,” says Anupp Agarwal. “We wanted to create jewellery that didn’t just look beautiful but was practical, wearable, and within reach for everyone — whether it’s a college student, a young couple, or a working parent. 9KT gold allows us to deliver luxury with value, without compromise. Through this, I aim to make the jewellery business more transparent and affordable than ever before”. With prices starting as low as ₹3,000, Sri Chimmanlal Jewels’ 9KT collection redefines affordability in fine jewellery. This range is perfect for gifting, daily use, festive occasions, and even weddings, with customisation available to make every piece uniquely personal. The store also offers lifetime exchange and buyback on old gold, making every purchase a long-term investment.

Beyond the 9KT offering, the store showcases a diverse selection of certified jewellery in 14KT gold with zircon stones, ready stock, and custom order-based 18KT and 22KT gold collections adorned with diamonds, uncut stones, pearls, beads, as well as a wide range of precious and semi-precious gemstones. The product line spans from traditional styles like Nakshi, Pachi, and Temple jewellery to modern CAD-based designs, catering to customers of all ages, styles, and occasions.

Every piece is Hallmark certified and undergoes rigorous quality control. With in-house manufacturing and direct sourcing, the brand ensures that customers receive superior quality at competitive prices — a hallmark of the founder’s vision. A Global Vision Beyond Borders What started in one corner of Hyderabad is now looking at the world stage. Sri Chimmanlal Jewels, led by Anupp Agarwal’s global outlook, is actively exploring international business partnerships — from retailers and franchisees to resellers and even mining companies. The brand maintains a strong and engaging presence across digital platforms, including Facebook, Instagram www.instagram.com/srichimmanlaljewels, Google, Pinterest, and YouTube, ensuring constant connection with a rapidly growing customer base in India and beyond.

Sri Chimmanlal Jewels isn’t just a jewellery store — it’s a legacy in the making. From redefining affordable luxury to creating business opportunities globally, Anupp Agarwal’s journey is a shining example of entrepreneurship, innovation, and integrity. To experience a jewellery destination that celebrates both elegance and everyday wearability, visit the flagship store in Abids, Hyderabad or explore the full range online at www.srichimmanlaljewels.com. For partnerships and dealership inquiries, connect with the team and be part of a growing legacy rooted in trust, beauty, and timeless value.

Written by Shubham Pancheshwar

Shubham Pancheshwar is a business journalist with a sharp eye on India’s startup ecosystem, economy, and market trends. With a background in finance and an instinct for decoding complex economic developments, he delivers insightful articles that empower readers to understand the evolving business world.

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